Grow your Business Online As businesses and communities look for ways to compete and flourish in a global economy, the Internet has the potential to be transformative - if used effectively. Unfortunately, many small and medium sized businesses don't fully understand what they should be doing online to grow.
As a business, have you wondered if you should be doing more online? Have you explored all the possibilities for using the Internet to be more competitive and productive?
Did you know that adding just one more revenue-generating Internet practice can increase your revenues by as much as 18% ... and streamlining just one process with online tools can drive cost savings as high as 5%? See more at: Small Business Growth Program Overview Video (Source: SNG).
Supporting the growth of businesses in the Southern Tier Region is the driving goal for Southern Tier Economic Growth, the Schuyler County Partnership for Economic Development (SCOPED), the Steuben County Industrial Development Agency, Hornell Industrial Development Agency, and Three Rivers Development Corporation. Toward that goal, our organizations have partnered with the Southern Tier Network to provide a program that will assist local businesses achieve real results from effective use of the Internet.
What more could you ... and should you ... be doing online for your business?
The first step is to take our online business assessment. Completing this assessment typically takes about 20 minutes. The focus of this assessment is on how you are using the Internet and online applications and the benefits for your business.
On completion of this assessment you will receive a complimentary Scorecard report outlining how your business compares with your industry peers and identifying opportunities for improving your bottom line through enhanced uses of the internet. Our program partner Strategic Networks Group (SNG) will provide you with your own personalized Scorecard report at no cost to you. View some sample Scorecards.
Taking the Business Assessment also enrolls you in a program called the Small Business Growth Program that will provide you with one-on-one help if you want it as well as several online tools to help with next steps. Again, this program is being offered to Chemung, Schuyler, and Steuben County businesses at no cost to you and is designed solely to assist you in exploring ways that you can further benefit from online business activities. You will not be contacted by any third parties for any solicitation purposes.
The assessment, Scorecards, and program are being made available to businesses in the Southern Tier Region as a cooperative effort by Southern Tier Economic Growth, SCOPED, Steuben County IDA, Hornell IDA, Three Rivers Development Corporation and Southern Tier Network. We strongly encourage you to take advantage of this unique program that can help your business grow even faster and further contribute to the economic vitality of our great region and communities.
About the Program - How it Benefits Our Region's Businesses
The Small Business Growth Program (SBGP) shows businesses why they need to improve and change their behavior online with individualized business cases - a roadmap of Internet applications to deploy and accompanying Return on Investment (ROI) - along with the tools to get there. The unique value of the SBGP is taking results from tens of thousands of assessments taken by business across the US - more than ten States - and showing businesses exactly how their peers are thriving online.
The SBGP shows SMEs (Small to Medium Sized Enterprises) the business implications, in terms of potential revenue growth and cost savings, of using Internet applications. The table below provides an overview of benefits to the business and to the community of implementing the SBGP.
We see this as a great program to help businesses as increasing your Internet use just a little bit could have massive bottom line implications. Extensive research conducted by SNG among businesses across the US shows that on average and across all industries, SMEs deploying just one additional revenue-generating Internet practice can increase their revenues by as much as 18%. The benefits don't stop there as streamlining just one process with online tools can drive cost savings as high as 5%.
What are these applications, and how, specifically, can they improve your business? Just how easy is it to succeed instead of fail? Take twenty minutes to learn from your peers, capitalize on their success and avoid their missteps.
All local companies that complete the assessment will receive a personalized scorecard that will illuminate opportunities to drive revenue and create efficiencies. Additionally, participating businesses will receive access to unique online tools and tutorials to help better understand how to be more effective online. Staff from our local partner organizations are ready to further assist you one-on-one towards more complete and effective use of online applications for your business.
How much does it cost to participate in this program?
This program is completely free for businesses as the Small Business Growth Program has been purchased by the sponsoring organization. ________________________________________
Why did the sponsoring organization pay for this program?
It is in their best interest to see a strong and healthy region better utilizing the Internet and its applications. ________________________________________
Is there a size business this program is best for?
Typically small and medium sized businesses (less than 50 employees) are best suited to this program as the businesses most likely to lag behind with Internet utilization and who will benefit most from the program tools, resources, and assistance. ________________________________________
I don't know much about the Internet or technology. What do I need to know to complete the assessment?
The assessment focuses on what you already know about how you are using the Internet for your business, how you are benefitting, and where you may have challenges. You do not need to know anything about technology to complete the assessment. ________________________________________
After I have completed the assessment, you will provide me with what?
You will receive your own custom "DEi Scorecard" that shows how you stack up against your peers and competition. Click here to see example DEi Scorecards. ________________________________________
What is a DEi score?
Digital Economy index, or DEi score, is a number from 1-10 measuring your organization's overall use of broadband with 10 being the highest. The index provides a standard measure that allows your score to be compared with the peers in your industry and size group.
What is on the DEi Scorecard?
The DEi Scorecard shows what applications (eSolutions) your peers are using across the United States and their reported economic benefits. According to your assessment answers, we show you a) how you stack up among your competitors and b) the economic impact of adopting the top three Internet applications you are not currently utilizing. ________________________________________
How do you know the economic impact?
The DEi Scorecard reports the impacts from like-sized businesses in your industry sector. Over the past 24 months SNG has run assessments with thousands of businesses across the United States. ________________________________________
So all I get is the DEi Scorecard, right?
The DEi Scorecard is the first piece of critical business intelligence you receive. If you choose to move forward, you can also receive one-on-one help to deploy applications, as well as several online tools to help with next steps including a series of concise, self-directed online learning modules. ________________________________________
I feel like I am on top of what my business should be doing online - why should I complete this Business Assessment?
An overwhelming majority of businesses participating in this Business Assessment and the Small Business Growth Program report back that the business information they received was a tremendous help and uncovered areas of improvement they had not previously thought about. ________________________________________
What kind of impacts should a business expect from adopting an additional Internet application?
Small and medium enterprises (SMEs) deploying just one additional revenue-generating Internet practice can their revenues by as much as 18%. Streamlining just one process with online tools can drive cost savings as high as 5%. The Scorecard and program tools take this to the next step in helping you identify the potential financial benefits that are relevant to your specific business. We know that every business is unique and that every business needs solutions tailored to their needs. Getting to what makes sense for your business and assisting you in making informed decisions is a core value of the program. ________________________________________
Is this dependent on the speed of my Internet connection?
No matter your speed, it is likely that you can do more online. Your service speed doesn't matter and for the most part the speed of Internet service in your region does not matter. More and more business is being done online - make sure you are there! ________________________________________
Why should I feel comfortable sharing this information about my business?
As a third-party firm with strict research roots, SNG keeps your answers in strict confidentiality and only reports in aggregate. SNG never shares personal/business data with any other entity. ________________________________________
Is someone going to try to sell me something?
This program is intended solely to assist you in exploring ways that you can further benefit from online business activities. You will not be contacted by any third parties for any solicitation purposes. ________________________________________